Short Videos, Big Results for Your Farm Business
- Length
- 30 minutes
- Language
- English
- Event Format
- Virtual | Live
About The Live Webinar
Learn how to use short-form video to enhance your small business marketing efforts. This webinar will explore strategies for creating engaging content on platforms such as YouTube Shorts, Instagram Reels, and others to help increase audience engagement, expand your reach, and strengthen brand awareness. Participants will gain practical insights into using short-form video to connect with customers and support business growth.
This program is supported by the Pennsylvania Department of Agriculture, Agricultural Business Development Center.
This event is being offered at no charge to participants.
Space is limited - preregistration is required.
Registration is required to receive the link to access the webinar.
A link to the recorded webinar will be emailed to registrants within ten business days after the live event. The recording will be accessible for six months from the event date.
- Farm owners and managersÂ
- Farm market and agritourism owners and managersÂ
- Farm and food business owners and managersÂ
- Value-added food producers
- Identify the most suitable short-form video platforms for your business and how to create compelling content tailored to your target audienceÂ
- Apply practical techniques to optimize short-form video for engagement, including storytelling, editing, and use of platform-specific features to increase brand awareness and audience growth
How do I access a webinar?
When you register for a webinar, you will also receive email instructions to help you access the webinar.
How long is a webinar?
Every webinar is different. To find the length of a specific webinar, please refer to the webinar description.
If I register for a webinar, but am unable to attend the live session, can I view a recording of the webinar at a later time?
Yes, registrants will have access to view the webinar recording regardless if they attended the live session. A link to the recorded webinar will be emailed to registrants within 10 business days after the live session occurred. You will have access to view the recording for six months from the date of the event.
Can a recorded webinar be viewed multiple times?
In most cases, yes! If a webinar is recorded, there is no limit to how many times the recording can be viewed.
What materials will I need for a webinar?
All webinars require you to have access to the internet. It is also recommended that your device has sound. Please refer to the webinar description to learn if there are special requirements for viewing a specific webinar.
What devices and browsers are supported for webinars?
Webinars can be accessed on most desktops, laptops, and mobile devices. Webinars are compatible with most up-to-date browsers. Please refer to the webinar description to learn about any special requirements for a specific webinar to ensure your device is supported.
Is there technical support for webinars?
You will receive instructions for accessing a webinar after registration. It is recommended that you log in to the webinar a few minutes early to make sure that you are not experiencing any technical difficulties. If you are experiencing technical difficulties, please let us know using the contact information available on the webinar description.
Will I be given the opportunity to ask questions during a live webinar?
In most cases, yes. Most live webinars give participants an opportunity to ask questions and communicate through a chat box. The chat box is actively monitored, and the presenter(s) will facilitate communication.
Are webinars accessible for people who require special needs or services?
We strive to ensure our webinars are accessible to everyone. If you need assistance accessing a webinar, please visit the "Contact Us" form using the link in the footer of this page. We will be glad to assist you.
Who do I contact if I have a question about a specific webinar?
Contact information is available on every webinar description. If you have a question about a specific webinar, please use the contact information available on the webinar description.
How do I register for a webinar over the phone?
Contact our customer service team at 1-877-345-0691 for assistance over the phone. We are here to help on weekdays between 8:30am - 5pm Eastern Time.
