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Are You Pricing Your Custom Services Correctly? - Articles Articles
The prices you set for your services should move you toward achieving your long-term business goals. At the same time, consider how you are looking to position yourself in the business landscape. More
Mapping your demographics will help you spend your marketing budget wisely.
Marketing Research Basics: Identifying Your Target Market - Articles Articles
If you plan on direct marketing of your farm products, marketing research plays a crucial role in the development of a marketing strategy and plan. More
Social Media for Ag Business: How Can You Use This Tool?
Social Media for Ag Business: How Can You Use This Tool? - Videos Videos
This video provides an overview of ways you can use social media for your farm business. More
Social Media Education Needs Survey
Social Media Education Needs Survey - News News
Whether you work with farmers, small businesses, community organizations, government, elected officials, or non-profits, there's the opportunity for each of these people and groups to use social media. More
First Steps to a Marketing Strategy
First Steps to a Marketing Strategy - Articles Articles
As a small or beginning farmer, marketing takes on a special importance as you’re likely unable to rely on past relationships with consumers or the ability to produce large quantities for buyers. More
Corn earworm counts are rising throughout PA.
Vegetable - Small Fruit Production Issues: August 2, 2018 - News News
July started out dry and hot but transitioned quickly, with almost no warning, to very wet and hot. More
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How to Choose Which Social Media Sites to Use - Articles Articles
Social media use has become widespread across the U.S. With the number of social media sites that exist, as a business owner or organizational leader you may have the question “What social media site should I use?” More
Blueberries are a high value crop in Pennsylvania.
Survey: Pollination Services of Blueberries in the Mid-Atlantic Region - News News
If you grow blueberries on your farm, please consider participating in this short survey. More
Japanese beetle on raspberries. Photo: Kathy Demchak, Penn State
Vegetable - Small Fruit Production Issues: July 12, 2018 - News News
Downy mildew was confirmed on cucumber in Mifflin County on July 11. Warmer weather throughout the state is helping crops along, but has also been good for insect pests. More
The potato leafhopper, Empoasca fabae, is a pest that is easy to overlook until the damage - called "hopperburn" - "burns" you. Photo: Penn State College of Agriculture
Vegetable - Small Fruit Current Issues: June 28 2018 - News News
Wet weather and variable temperatures across the state continue to be challenging for vegetable and berry production. More
Black rot on cabbage, caused by the bacterium Xanthomonas campestris pv. campestris. Note characteristic “V” shaped lesions starting at leaf margin. Photo: Lee Stivers, Penn State
Vegetable - Small Fruit Current Issues: Mid-June 2018 - News News
Cloudy weather, rainstorms, and variable temperatures across the state have slowed some crops and created very favorable conditions for disease development. More
Pepper transplants. Photo: Tom Ford, Penn State
Vegetable - Small Fruit Current Issues: May 18, 2018 - News News
It’s no secret that this spring has been cold and wet across Pennsylvania. On many farms, planting has been delayed as much as three weeks, and many crops already in the ground are developing more slowly than usual. More
Photo 1. Blueberry blossom showing the characteristic flowers of this plant. Note that the flowers are closed, bell-shaped and pendant. Photo credit: Nicole Castle, contributed to Plant Village.
Who Pollinates Pennsylvania Blueberry Plants? - Articles Articles

Who Pollinates Pennsylvania Blueberry Plants?

Margarita López-Uribe, Ph.D., Shelby Fleischer, Ph.D., Kristal Watrous, Nolan Amon

Blueberries (genus Vaccinium) are a high-value crop in Pennsylvania and the United States, with an estimated value of at least $825 million to the US economy in 2014. More
Farmstead and Artisan Cheesemaking
Farmstead and Artisan Cheesemaking - Articles Articles

Farmstead and Artisan Cheesemaking

Sarah Cornelisse, Kerry E. Kaylegian, Ph.D., Lynn Kime, Jayson K. Harper, Ph.D., Emily Montgomery

The renaissance of farm-based dairy processing can be attractive, but it is imperative that farmers research and plan all aspects of a new enterprise. More
Yellowmargined leaf beetle (YMLB) adult. Photo: Michael Skvarla, Penn State
Yellowmargined Leaf Beetle Serious Pest in Pennsylvania - Articles Articles

Yellowmargined Leaf Beetle Serious Pest in Pennsylvania

Michael J. Skvarla, Shelby Fleischer, Ph.D.

Yellowmargined leaf beetle (YMLB) (Microtheca ochroloma) is a serious pest of cruciferous crops. More
Price Discounts: Types and Use
Price Discounts: Types and Use - Videos Videos

Price Discounts: Types and Use

Sarah Cornelisse

3:59

This video discusses five types of price discounting options and situations for their use. More
Allium Leafminer Adult
Alert: The Allium Leafminer is active! - News News
The Allium Leafminer has emerged this week and we are already seeing feeding damage signs. Protect your crop! More
Figure 2. Pupae in base of allium plants. They have been in the pupal stage throughout the summer, and should emerge as adults this fall. Photo: L. Donoval.
Fall Re-Emergence of the Allium Leafminer - News News
It’s soon time for emergence of allium leafminer adults. More
Product Pricing: Choosing a Pricing Method
Product Pricing: Choosing a Pricing Method - Videos Videos

Product Pricing: Choosing a Pricing Method

Sarah Cornelisse

7:11

Product pricing requires that many factors be considered. This video will cover five pricing methods that can be used. Pricing methods should be chosen with your business goals in mind. More
Understanding Pricing Objectives and Strategies for the Value-Added Ag Producer
Understanding Pricing Objectives and Strategies for the Value-Added Ag Producer - Articles Articles
Choosing a pricing objective and associated strategy is an important function of the business owner and an integral part of the business plan or planning process. More
Agribusiness Planning: Providing Direction for Agricultural Firms
Agribusiness Planning: Providing Direction for Agricultural Firms - Articles Articles
This publication discusses the importance of business planning for agricultural firms and describes the steps required to prepare a thorough business plan. More
Partial Budgeting for Agricultural Businesses
Partial Budgeting for Agricultural Businesses - Articles Articles
Partial budgeting allows you to get a better handle on how a decision will affect the profitability of the enterprise, and ultimately the profitability of the farm itself. More
Introduction to Value-Added Dairy
Introduction to Value-Added Dairy - Online Courses Online Courses

Introduction to Value-Added Dairy

5

3 hours

$59.00
In this online course, learn about producing dairy products, such as yogurt and cheese. Apply marketing and financial tools to make profitable decisions. More
Partial Budgeting
Partial Budgeting - Online Courses Online Courses

Partial Budgeting

2

2 hours

$39.00
Partial budgeting is a tool that helps farm managers assess the possible financial impact of a change in resources, such as purchasing new equipment. More
Adult Allium Leafminer
Allium Leafminer Expected to Emerge in April - News News
The allium leafminer, Phytomyza gymnostoma, is a fly that originates from Poland, Germany, Austria and Spain, and was confirmed in 18 counties in Pennsylvania last year. More
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