Penn State Extension

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Photo by Heather Manzo
Non-Grain Ag Inputs for the Local Craft Beverage Industry - Articles Articles
Learn about growing alternative agricultural inputs for the local craft beverage industry in western PA. More
Photo by Heather Manzo
Value of Growing for the Local Craft Beverage Industry - Articles Articles
What is the value to farmers of growing inputs for the local craft beverage industry in western PA? More
Image produced by Pennsylvania Department of Agriculture.
Pesticide 101 for New and Beginning Farmers - News News
Whether you are taking over the family farm or starting from scratch, conventional or OMRI approved pesticides will probably be part of your pest management program. More
Some 2018 Open Gate Farm Tour Bus Participants
Penn State Extension Coordinates Successful Lehigh Valley Open Gate Farm Tours - News News
Local Extension efforts coordinated the 2018 Lehigh Valley Open Gate Farm Tours at twenty-two farms/agricultural operations each in both Northampton and Lehigh counties. More
Photo courtesy of Harvest Valley Farms
Strategies for Success at Rural Farmers Markets - Workshops Workshops
Expand your business and grow customer connections at rural farmers markets. More
Example of a local food school lunch at the School District of Philadelphia. Photo courtesy of Devon Sundberg.
Farm to School Buyer Grower Meeting - Workshops Workshops
Incorporating Pennsylvania Produce into Child Nutrition Programs for school meals. More
Western Pennsylvania craft fermented beverage industry is thriving, and beverage production is predicted to continue to grow.
Craft Beverage Working Group - Workshops Workshops
Discussion of local craft beverage market chain opportunities in Western PA More
Adding value is about exceeding buyer expectation.
Value Added - What, Why, How? - Articles Articles
Sometimes I feel as though value-added is promoted as a certain road to success. To maintain and grow an economically viable business we would expect profitability. Value-added is not a risk-free path to achieving profits. More
Free Legal Services for Farmers Available Through Penn State Law
Free Legal Services for Farmers Available Through Penn State Law - News News
Penn State Law is offering farmers the opportunity to obtain free legal services through its Rural Economic Development Clinic. More
Photo courtesy of Just Harvest
Building a Farmers Market - Workshops Workshops
Walk through the Market Square Farmers Market as a case study to learn about how to build a successful farmers market yourself. More
Social Media for Ag Business: How Can You Use This Tool?
Social Media for Ag Business: How Can You Use This Tool? - Videos Videos
This video provides an overview of ways you can use social media for your farm business. More
Social Media Education Needs Survey
Social Media Education Needs Survey - News News
Whether you work with farmers, small businesses, community organizations, government, elected officials, or non-profits, there's the opportunity for each of these people and groups to use social media. More
First Steps to a Marketing Strategy
First Steps to a Marketing Strategy - Articles Articles
As a small or beginning farmer, marketing takes on a special importance as you’re likely unable to rely on past relationships with consumers or the ability to produce large quantities for buyers. More
Good Roots Farm está bordeada por una calle muy transitada y muchos edificios. Foto: Francesco Di Gioia, Extensión de Penn State
En el Camino: Agricultura Urbana en Philadelphia - Articles Articles

En el Camino: Agricultura Urbana en Philadelphia

Elsa Sanchez, Ph.D., Francesco Di Gioia, Ph. D., Robert Berghage, Ph.D., Thomas McCann

Ayer viajamos a Philadelphia para visitar fincas urbanas. More
Nice Roots Farm is bordered by a busy street and many buildings. Photo: Francesco Di Gioia, Penn State
On the Road: Urban Agriculture in Philadelphia - Articles Articles

On the Road: Urban Agriculture in Philadelphia

Elsa Sanchez, Ph.D., Thomas McCann, Francesco Di Gioia, Ph. D., Robert Berghage, Ph.D.

The Extension On the Road crew traveled to Philadelphia to meet farmers and their community partners and get a look at how farming is used to build community, as educational spaces, and to produce food in urban areas. More
Early peaches. Photo: Don Seifrit, Penn State
Peaches: Harvest and Postharvest Handling - Articles Articles
Peach cultivars have different markers of quality at harvest that determine readiness to be picked, but all cultivars should be harvested in a fashion that allows for the best taste and storability. More
Photo courtesy of Grow Pittsburgh
Introduction to Selling Homegrown Produce - Workshops Workshops
Learn about your options as a backyard grower when it comes to selling your produce. More
A market for local barley exists. Can it be profitable?
Exploring the Feasibility of Growing Malt Barley in Pennsylvania - Articles Articles
While the growth in demand for locally sourced farm products seems to continue the complexity of a new market should be explored. More
CCO Creative Commons, pixaby.com
2018 Food Flavor Trends - Articles Articles

2018 Food Flavor Trends

Molly Berntsen, Heather E. Manzo

Using these previews early in the market season can assist with seed selection and inspire seasonal flavors for all manner of value added goods, farm markets and farmers markets! More
CCO Creative Commons, pixaby.com
Customer Acquisition: What You Need To Know - Articles Articles

Customer Acquisition: What You Need To Know

Molly Berntsen, Heather E. Manzo

When it comes to customer acquisition and customer retention rates, it is worth the time to learn a few basic principles! More
CCO Creative Commons, pixaby.com
Find Your Niche: Cultivating Customers that Share Your Passion for Your Business - Articles Articles
Every business needs a market-driven strategy to identify, target and reach customers looking for the unique attributes found in its products and services. More
Attractive displays enhance sales.
Creating Effective Displays - Articles Articles
Retail marketing is an art form as well as a science. Customers use all their senses when making purchasing decisions. More
Marketing is the management function generating revenue.
Retail Farm Market - Pricing - Articles Articles
The attraction of moving up the market channel is obvious. One of the challenges is an effective pricing strategy. More
How do we combine land, labor and capital?
What is "Business Management'? - Articles Articles
The basic resources at the manager’s disposal are land, labor, capital (buildings, machinery, equipment, livestock, cash, credit) and management. More
Effective grain marketing is about confidence.
A Few Concepts on Marketing Commodity Grains - Articles Articles
Enhanced confidence in the ability to effectively market grain typically comes with a continuous exploration of concepts, market trends and historical information. More
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