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2018 Food Flavor Trends - Articles Articles

2018 Food Flavor Trends

Molly Berntsen, Heather E. Manzo

Using these previews early in the market season can assist with seed selection and inspire seasonal flavors for all manner of value added goods, farm markets and farmers markets! More
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Customer Acquisition: What You Need To Know - Articles Articles

Customer Acquisition: What You Need To Know

Molly Berntsen, Heather E. Manzo

When it comes to customer acquisition and customer retention rates, it is worth the time to learn a few basic principles! More
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Find Your Niche: Cultivating Customers that Share Your Passion for Your Business - Articles Articles
Every business needs a market-driven strategy to identify, target and reach customers looking for the unique attributes found in its products and services. More
Attractive displays enhance sales.
Creating Effective Displays - Articles Articles
Retail marketing is an art form as well as a science. Customers use all their senses when making purchasing decisions. More
Understanding Pricing Objectives and Strategies for the Value-Added Ag Producer
Understanding Pricing Objectives and Strategies for the Value-Added Ag Producer - Articles Articles
Choosing a pricing objective and associated strategy is an important function of the business owner and an integral part of the business plan or planning process. More
Listening to Your Customers: Surveys Listening to Your Customers: Surveys - Articles
Surveys are one of the most common ways to gather information from customers, and are particularly useful in understanding your customers. More
Listening to Customers through Interviews, Focus Groups and Surveys Listening to Customers through Interviews, Focus Groups and Surveys - Articles
How to select a customer pool to participate in interviews, focus groups and surveys to help improve your business by listening to customer needs. More
Creating and Hosting Events at Your Agribusiness
Creating and Hosting Events at Your Agribusiness - Articles Articles
Some reasons for an event include: Boosting sales during slow times, promoting store openings, recognizing customers who spend the most, and targeting your primary customers for a “night out”. More
Maple Syrup Production
Maple Syrup Production - Articles Articles

Maple Syrup Production

Lynn Kime, Jayson K. Harper, Ph.D., Robert Hansen

The production of maple syrup requires access to suitable woodland and many hours of labor within a short season. More