Agricultural inputs for craft beverages are not limited to hops and malted grains. Spices, fruits, and herbs are also heavily used. See the following infographic to learn more!
Molly Berntsen, Heather E. Manzo
Every business needs a market-driven strategy to identify, target and reach customers looking for the unique attributes found in its products and services.
Choosing a pricing objective and associated strategy is an important function of the business owner and an integral part of the business plan or planning process.
How to select a customer pool to participate in interviews, focus groups and surveys to help improve your business by listening to customer needs.