Choosing a pricing objective and associated strategy is an important function of the business owner and an integral part of the business plan or planning process.
Winifred W. Mc Gee, Luke LaBorde, Ph.D.
This worksheet is a supplement to the Food for Profit: Price and Pricing fact sheet.
Surveys are one of the most common ways to gather information from customers, and are particularly useful in understanding your customers.
Lynn Kime, Winifred W. Mc Gee
If you are adding value to or direct marketing all or a portion of your crop, this document contains information for your operation.
Pricing meat for direct-to-consumer sales.
Considerations on how to best enhance the buying experience for current and future customers.