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First Steps to a Marketing Strategy
First Steps to a Marketing Strategy - Articles Articles
As a small or beginning farmer, marketing takes on a special importance as you’re likely unable to rely on past relationships with consumers or the ability to produce large quantities for buyers. More
Good Roots Farm está bordeada por una calle muy transitada y muchos edificios. Foto: Francesco Di Gioia, Extensión de Penn State
En el Camino: Agricultura Urbana en Philadelphia - Articles Articles

En el Camino: Agricultura Urbana en Philadelphia

Elsa Sanchez, Ph.D., Francesco Di Gioia, Ph. D., Robert Berghage, Ph.D., Thomas McCann

Ayer viajamos a Philadelphia para visitar fincas urbanas. More
Nice Roots Farm is bordered by a busy street and many buildings. Photo: Francesco Di Gioia, Penn State
On the Road: Urban Agriculture in Philadelphia - Articles Articles

On the Road: Urban Agriculture in Philadelphia

Elsa Sanchez, Ph.D., Thomas McCann, Francesco Di Gioia, Ph. D., Robert Berghage, Ph.D.

The Extension On the Road crew traveled to Philadelphia to meet farmers and their community partners and get a look at how farming is used to build community, as educational spaces, and to produce food in urban areas. More
Early peaches. Photo: Don Seifrit, Penn State
Peaches: Harvest and Postharvest Handling - Articles Articles
Peach cultivars have different markers of quality at harvest that determine readiness to be picked, but all cultivars should be harvested in a fashion that allows for the best taste and storability. More
A market for local barley exists. Can it be profitable?
Exploring the Feasibility of Growing Malt Barley in Pennsylvania - Articles Articles
While the growth in demand for locally sourced farm products seems to continue the complexity of a new market should be explored. More
CCO Creative Commons, pixaby.com
2018 Food Flavor Trends - Articles Articles

2018 Food Flavor Trends

Molly Berntsen, Heather E. Manzo

Using these previews early in the market season can assist with seed selection and inspire seasonal flavors for all manner of value added goods, farm markets and farmers markets! More
CCO Creative Commons, pixaby.com
Customer Acquisition: What You Need To Know - Articles Articles

Customer Acquisition: What You Need To Know

Molly Berntsen, Heather E. Manzo

When it comes to customer acquisition and customer retention rates, it is worth the time to learn a few basic principles! More
CCO Creative Commons, pixaby.com
Find Your Niche: Cultivating Customers that Share Your Passion for Your Business - Articles Articles
Every business needs a market-driven strategy to identify, target and reach customers looking for the unique attributes found in its products and services. More
Attractive displays enhance sales.
Creating Effective Displays - Articles Articles
Retail marketing is an art form as well as a science. Customers use all their senses when making purchasing decisions. More
Marketing is the management function generating revenue.
Retail Farm Market - Pricing - Articles Articles
The attraction of moving up the market channel is obvious. One of the challenges is an effective pricing strategy. More
How do we combine land, labor and capital?
What is "Business Management'? - Articles Articles
The basic resources at the manager’s disposal are land, labor, capital (buildings, machinery, equipment, livestock, cash, credit) and management. More
Effective grain marketing is about confidence.
A Few Concepts on Marketing Commodity Grains - Articles Articles
Enhanced confidence in the ability to effectively market grain typically comes with a continuous exploration of concepts, market trends and historical information. More
Tree Fruit Budget Tools
Tree Fruit Budget Tools - Articles Articles

Tree Fruit Budget Tools

Jayson K. Harper, Ph.D., Lynn Kime

Every two years the faculty and extension personnel update the Penn State Tree Fruit Production Guide. Within the Guide are budgets for tree fruit production. More
Zenik Crespo (back, right) assists Hispanic participants as they identify weeds at Johnston’s Everygreen Nursery in Erie. Photo: L. Follett, Johnston’s Evergreen Nursery
Bilingual Workshops Teach Integrated Weed Management - Articles Articles
Penn State Extension has developed new resources for weed management and is beginning to offer bilingual training opportunities. More
Mowing the sudex cover crop at the blueberry site at Five Elements Farm. The sudex was sown to compete against weeds, and was incorporated to add organic matter to the soil. Photo by J. Bozzelli.
Adding Small Fruits to Your Small Farm - Articles Articles

Adding Small Fruits to Your Small Farm

Marley E Skinner, Robert Pollock, Mike Basedow

Consider diversifying your farm by adding small fruit like blueberries or strawberries. More
Photo by Heather Manzo
Direct Marketing - Where to Begin - Articles Articles
Tips and important considerations when it comes to direct marketing for your farm. More
Photo by Heather Manzo
Climate Change and Fiscal Sustainability - Articles Articles
Are you aware of the conservation and risk management programs available to your farm? More
A Centennial Farm in Beaver County, PA courtesy of Maria Graziani
Understanding Agricultural Preservation in Pennsylvania - Articles Articles

Understanding Agricultural Preservation in Pennsylvania

Maria L Graziani, MBA, Joseph Petrella

With each year of easement purchases and acreage, Pennsylvania continues to protect quality farmland and the farmer’s ability to farm. More
Models for the Future Apple Plots: Planting of Trees following Bio-remediation
Models for the Future Apple Plots: Planting of Trees following Bio-remediation - Articles Articles
Penn State Extension partners with growers in a "Models for the Future" project to provide on-farm demonstrations for new, young, and minority farmers. Two years of bio-remediation with rotation crops suppressed nematodes and improved soil health. More
Knowing how to use insurance properly can be confusing. Photo Credit: https://www.flickr.com/photos/striatic/2144933705
Why Bother With Insurance? Tools to Hone Your Insurance Risk Management Plan - Articles Articles
With the high risk exposure in agribusiness, insurance policy options should be carefully considered for proper coverage. This article provides helpful tips for proactive insurance management. More
The Joy of Farm Watching: A Roadside Guide to Pennsylvania Agriculture
The Joy of Farm Watching: A Roadside Guide to Pennsylvania Agriculture - Articles Articles
This pocket-sized guide provides annotated roadside photographs of typical and common farm types in Pennsylvania and is intended as an introduction to farmology--the study of farms and farming. More
Agritourism and Ag Safety
Agritourism and Ag Safety - Articles Articles
Have you considered ways to diversify your farm operation? Many families explore options for farm activities that invite the public onto their farm. More
2015 Tomato Crop at Scholl Orchards, Kempton PA
Tomato Support Methods - Articles Articles

Tomato Support Methods

Megan Chawner

This article provides an overview of the many different ways tomatoes can be staked or trellised- either in the field, high tunnel or greenhouse system. More
Photo: Tianna DuPont
Lo Que Necesita Saber Para Producir Trasplantes Sanos - Articles Articles
Muchas de las hortalizas comienzan como trasplantes en un invernadero y luego se plantan en el campo para su producción. More
Photo: U.S. Department of Agriculture, Flickr.com (CC BY 2.0)
Biología de las Semillas y de las Plántulas - Articles Articles
La mayoría de las hortalizas comienzan sus vidas como semillas. More
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