Management
There are lots of things you’re responsible for if you want to run a farmers market. On this page, you’ll find a range of helpful resources. Learn about farmers market management, best practices, and farm market safety.
Farmers Market Management and Best Practices
Farmers markets come in many shapes and sizes, but management skills and best practices are common to them all. All retail food facilities, including farm markets and farm stands, have to be inspected and licenses by the PA Department of Agriculture (PDA). A guidebook has been issued to help farmers markets and people selling products through a retail farm market or farm stand meet the regulatory requirements.
Rules and regulations have to be followed, and these are important for setting guidelines for vendors at a farmers market. Legal incorporation of a farmers market is one of the legal issues you might have to contend with.
If you want to increase your market day bottom line, take some time evaluating how you plan to sell your products. Prospective customers will expect to see certain things from you. When you get ready for farmers market season, consider signage, displays, and telling your story.
Developing a roadside farm market is a viable alternative to community farmers markets. However, it does require a great deal of planning and a thorough examination of a wide range of issues. A basic understanding of some accounting principles is key for managing cash flow for your market. Financial support is available via Community Supported Agriculture.
Farm Market Safety
Food safety practices must be in place at every point along the farm-to-fork continuum, including farmers markets. Ensuring food safety at farmers markets is an important responsibility of the vendors. The Farmers Market Food Safety Resource Guide provides detailed information on food safety concepts and includes practical tips and checklists.
Farm market safety also involves preparations for natural disasters. See what you can do to prepare your market, vendors, and shoppers for what might come next.
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ArticlesTesting New Ideas at a Farm Market
This report showcases results of a study done at a Delaware farm market. -
ArticlesMystery Shop Form
A mystery shop can allow a farm market to see how a customer views their market experience. -
ArticlesMunicipalities and Urban Agriculture
The Urban Agriculture Special Committee of Pittsburgh created a guide to explain the benefits of urban agriculture. -
Articles7 Takeaways from Benchmark Survey of Markets
Survey of farmers markets and retail farm markets. -
ArticlesFarm Market Disaster Resources
This listing describes resources that are available to farmers and farm markets during disasters. -
ArticlesAgritourism in Pennsylvania - Legal and Regulatory Issues
This article provides an overview of issues agricultural operators in Pennsylvania must consider if they would like to start or expand an agritourism operation. -
WebinarsFree
Retail Farm Market School: Building and Expanding your Market
When Watch NowLength 1 hour, 30 minutesRecorded Feb 27, 2023Event Format On-Demand | RecordedDuring this informative event, we will cover some of the most common considerations for developing your farm market business, from building codes to shopper psychology. Learn from experts about permits, zoning regulations, and other compliance burdens that can add time, costs, and stress to the process. -
ArticlesFree SNAP EBT Equipment Program
The USDA has partnered with MarketLink to provide a grant program that provides EBT processing hardware for SNAP benefits. -
ArticlesCounterfeit Money at Our Markets
Markets are very busy places and we do our best to take care of the customer as fast as we can. How are we supposed to do that AND check the money they hand us to make sure the currency is legitimate? -
ArticlesA Study on the Effectiveness of Pittsburgh Farm Markets
This study from the Farmers Market Coalition explored how to maximize the benefits of farm markets for the city of Pittsburgh. -
ArticlesBasic Steps Towards a Successful Market
Some simple management practices can be the difference between a profitable market and a marginal one. -
ArticlesMarket Data is More Than a Four Letter Word
Help make some decisions such as how many people shopped at the market that day and what they spend their money on or how much they usually spend. -
WebinarsFree
Retail Farm Market School: Expanding Farm Sales with E-Commerce
When Watch NowRecorded May 10, 2022Event Format On-Demand | RecordedDuring this virtual event, you will learn about expanding your farm sales to online so that customers can shop from the comfort of their own homes. -
WebinarsFree
Produce Auction Tour and Information Session for Buyers
When Watch NowRecorded Oct 5, 2021Event Format On-Demand | RecordedLearn the nuts and bolts of buying at an auction, take a tour, and hear from a real auctioneer during this event! -
NewsPenn State Extension Leads Produce Auction Tours for Buyers
Date Posted 8/27/2021First-time auction buyers learned the ins and outs of sourcing produce at the auction. -
WebinarsFarmers Market Manager Conference
Length 1.5 hours once a week for 4 weeksDuring this annual virtual event, learn from fellow market managers and gain the skills to enhance and improve your farmers market. -
ArticlesHandwashing Poster
Poster provides instructions on the proper handwashing techniques. In Spanish and English. -
Online Courses$39.00
Farmers Market Food Safety
Sections 7Length 4 hoursSelling food at farmers' markets is popular and profitable. This online course teaches vendors and producers about food safety and preventing foodborne illness. -
WorkshopsRetail Farm Market Bus Tour
Length 8 hours per day over 2 consecutive daysAre you a retail farm market professional, looking for ideas to grow or promote your business? Join us for two days of networking opportunities as we tour markets in two states. -
Online Courses$169.00
Retail Farm Market School
Sections 9Length 6 hoursLearn to handle, prepare, and sell produce. Gain customer service, signage, ordering, and receiving strategies for markets and roadside stands.

