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There is a significant and growing interest in B&Bs by farm owners exploring options to diversify their product offerings.
While the growth in demand for locally sourced farm products seems to continue the complexity of a new market should be explored.
Retail marketing is an art form as well as a science. Customers use all their senses when making purchasing decisions.
There are many situations in which a direct mailing could be beneficial to your business.
When it comes to customer acquisition and customer retention rates, it is worth the time to learn a few basic principles!
How does your business communicate about controversial food production issues with your customers?
Are you aware of the conservation and risk management programs available to your farm?
Farm accounting includes spreadsheets, accounting terminology, and computer accounting software.
Enhanced confidence in the ability to effectively market grain typically comes with a continuous exploration of concepts, market trends and historical information.
For those with the time and resources to spare, direct marketing can increase both revenue and local awareness of an agricultural enterprise.
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By Daniel Francis Perkins, Ph.D.
This guide highlights a selection of AI tools that have been explored or piloted by the Clearinghouse for Military Family Readiness at Penn State to better understand how these technologies can support our day-to-day work.
By Sarah Cornelisse, Claudia Schmidt, Lynn Kime, Christi (Graver) Powell
This article guides you through making changes to your agritourism business.
By Sarah Cornelisse, Jud Heinrichs, Coleen M. Jones
Understanding the importance and components of a written contract is essential for custom heifer growers and for dairy producers using these services.
By Tara L. Felix, Chelsea Hill, Elizabeth Hines, Jonathan A. Campbell, Ph.D.
Whether you raise pigs, sheep, goats, or cattle, having an emergency plan for their care is critical for animal welfare and business continuity.
By Miguel Antonio Saviroff, MS
Length 11:35
In this video, we define accrual basis as a method of recording income and expenses. Each item is reported as earned or incurred, without regard as to when actual payments are received or made.
Pricing meat for direct-to-consumer sales.
By William Lamont, Jr., Ph.D., Lynn Kime, Jayson K. Harper, Ph.D.
Length 5:10
Potato Grower Interview
Turn your farm market into the place everyone wants to visit. Here are 9 steps to improve your on line marketing.
Exploring the Evolving Dynamics of the U.S. Squash Market
This calendar will assist with matching your production with your marketing.
By Tara Baugher, Ph.D., Miguel Saffiroff
Building client relationships constitutes a core value for produce business success. You want to be viewed as a partner, not just another vendor selling product.
By Jud Heinrichs, Peter Tozer, Matthew Gabler, Trent Schriefer
Heifers are an important investment in the future of successful dairy operations.
Questions to ask when deciding if a contract is necessary and what the terms should be.
A key to the profitability of any livestock operation is a good set of records.
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Producción de Ajo El ajo es un cultivo que se adapta bien a una pequeña superficie o como parte de un negocio más grande de mercadeo directo que está en la búsqueda de diversificar su mezcla de cultivos.
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