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Farm transition planning involves emotional and financial considerations. This webinar examines communication, fairness, and strategies to support long-term business continuity.

Learn how ambiguous loss affects farm families and agricultural professionals. Recognize its impacts and explore strategies that help individuals and families build resilience during change.

This video introduces viewers to the practice of using social media networks as a tool for conducting market research.

Crop insurance is available nationwide and gives you the freedom to choose the level of coverage you need based on your own risk experiences and preferences.

This three-part series identifies resources that can be used by new or experienced farmers to guide them through the risk management planning process.

The following best practices, supported by research and industry guidance, highlight the essentials every market should review regularly.

Applying knowledge and structure to your pricing can give you the sales advantage.

This video discusses five types of price discounting options and situations for their use.

This article describes what a QR code is, how they work, how to create one, and how to use QR codes for marketing.

This series of videos highlights the perspectives and experiences of five women with different agritourism businesses on production, human resource, legal, and marketing risk management in Pennsylvania.

This article provides an overview of food trends suggested by top industry associations and organizations and those that appear in several other reputable lists.

Kombucha has become more popular in recent years. This article explores opportunities and considerations related to offering Kombucha in your farm market.

Completing these tools on a yearly basis and keeping past versions will allow you to track the farm’s financial health over the years.

Completing these tools on a yearly basis and keeping past versions will allow you to track the farm’s financial health over the years.

If you are planning any capital purchase within the fiscal year, use this workbook to calculate the figures needed to input into the cash flow statement in one of the two Farm Pro Tools.

If you own a business in PA, you may have started the new year with a postcard indicating you need to file an annual report. This is not spam.

Partial budgeting allows you to get a better handle on how a decision will affect the profitability of the enterprise, and ultimately, the profitability of the farm itself.

Product pricing requires that many factors be considered. This video will cover five pricing methods that can be used. Pricing methods should be chosen with your business goals in mind.

Social media has become invaluable for communication and marketing purposes. This article outlines some key legal aspects important in the use of social media for marketing purposes.

Choosing a pricing objective and associated strategy is an important function of the business owner and an integral part of the business plan or planning process.

This article will discuss several options for adding value to your custom business's services.

Interviews are most useful when you have a restricted set of issues you want to learn about but you'd also like to learn about those issues in-depth.

Focus groups are facilitated discussions within a small group of people (8-10) over a specific topic.

This publication discusses the importance of business planning for agricultural firms and describes the steps required to prepare a thorough business plan.

The prices you set for your services should move you toward achieving your long-term business goals. At the same time, consider how you are looking to position yourself in the business landscape.