Information on business management, including marketing, value-added agriculture, discounts, Facebook, Twitter, CSA, internet marketing, organic produce and beekeeping. Tips on choosing a pricing method and using direct mail.
Join us to discuss distillery business operations, production, and marketing.
When12:00 PM - 01:00 PM, 05/01/2018
This webinar will discuss the evolution of social customer service, types of complainers and complaints, and the development of a social media response plan.
Grow your market to full bloom: Tips and tools to build the success of your farmers market.
Penn State Extension is offering a new series of discussion groups in Spanish for next generation growers made possible by a Pennsylvania Department of Agriculture Specialty Crop Block Grant.
Tips and important considerations when it comes to direct marketing for your farm.
How does your business communicate about controversial food production issues with your customers?
By Maria L Graziani, MBA, Juliette Enfield Length10:45
This video provides tips that will inspire you to take better photographs for your farm or food business.
When12:00 AM 07/01/2014 - 11:55 PM 06/30/2019
Your Future in Focus Online is a series of webinars designed specifically to lead farming and food entrepreneurs through the process of business planning.
Learn new allowable label revisions under the September 24, 2014 changes to your COLA.
By Sarah Cornelisse Length3:59
This video discusses five types of price discounting options and situations for their use.
This pocket-sized guide provides annotated roadside photographs of typical and common farm types in Pennsylvania and is intended as an introduction to farmology--the study of farms and farming.
By Winifred W. Mc Gee, Litha Sivanandan Length11:41
Farmers' market days often end with zucchini still piled on the counter. Making this surplus into dehydrated chips will "use it all." This video shows the production stages from field to table.
By Sarah Cornelisse Length7:11
Product pricing requires that many factors be considered. This video will cover five pricing methods that can be used. Pricing methods should be chosen with your business goals in mind.
Choosing a pricing objective and associated strategy is an important function of the business owner and an integral part of the business plan or planning process.
Ag Marketing Educator, John Berry, reflects on one of the most common questions he's been asked over the course of his 20 years with Penn State Extension.