Food for Profit
Posted: February 13, 2012
Friday, March 9, 2012
9:00 AM - 4:00 PM
The Food for Profit workshop consists of seven hours
that provide an overview of how to start and successfully operate a small
food-product business:
Getting Started
An honest look at the challenges and advantages of owning a food related business.
Legally Speaking
Pennsylvania Department of Agriculture's role in your venture – how the sanitarian can help your dream become a reality.
Developing a Game Plan
A good business idea needs to be “do-able,” marketable, and profitable; your feasibility analysis is step one toward a great business plan.
Finding a Niche
Using the four P’s: price, product, placement, and promotion to determine who will buy.
Safe Food Handling
Good preparation and storage methods prolong shelf life and lessen liability for your business; strategies to lessen your food business liability.
Packaging your Product
Selecting the perfect package and food labels to intrigue your potential customers.
Pricing your Product
Whether you cover your costs or aim at making a profit, your pricing strategy determines many facets of business success.
Sharing your Thoughts
Q & A session, followed by a post-survey to gather your feedback about the workshop.
By the end of the session, participants will:
- Be able to
evaluate their business idea, determining:
- Feasibility
- Marketability
- Profitability
- Have a
network of advisors, to gain post-workshop assistance with:
- Registration and licensing
- Food safety issues
- Design of labels and packaging
- General business start-up matters
Who Should Attend
This workshop will be
especially valuable to individuals who:
- Make a specialty food item that other folks often request
- Have additional produce from their backyard garden that could be made into a value-added food product
- Envision marketing their family recipes for others to enjoy
- Desire to generate more household income
- Dream of owning a food business
To Register: http://www.cvent.com/d/pcqltz
